"The final number is the sum of the previous.
All of nature follows the laws of numbers.
Numbers that generate forms, that become flowers, shells, design.
They are poetic wombs."

Leonardo Fibonacci

Some ideas are born unintentionally and without any prompting. They are simply…born.

The most beautiful things often originate from these ideas, as well as things that leave their mark in our time.

This is how LAB17E17 DELUXE DESIGN was born, from the encounter of pure and simple chance with carefree creativity.